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STERG Plan 4 Key Phases
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STERG Plan 4 Key Phases

Respond
Focused on delivering a package of measures to support the tourism sector who are unable to operate due to stay home and social distancing rules.

• Gathering intelligence and data
• Continuing dialogue between Government and industry
• Providing immediate Covid-19 crisis support for businesses and communities
• Providing immediate workforce support
• Establishing communications

Reset
Sectoral guidance to encourage workplace plans for the re-start. It will be essential for businesses to operate in a way that is compliant with social distancing and enable them to be more resilient to re-start safely within the new tourism landscape and new economic environment.

• Developing new/repurposing existing support
• Undertaking research & global travel market intelligence
• Delivering consumer facing communications
• Preparing for reopening

Restart
Kick-starting the Tourism sector safely is essential. We will need to consider the impact of supply chains and measures that need to be in place to enable businesses to come back on-stream in a safe and orderly way.

• Implementing guidance for safe industry reopening
• Establishing new and adapted support prorammes and interventions
• Developing marketing and events recovery plans

Recovery
Sector recovery is likely to take longer than originally anticipated. What emerges is likely to be a different landscape characterised by new business models, products, markets and behaviours.

• Establishing a new oversight group to deliver a tourism economic recovery plan

You can download the full STERG plan here

 
 
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